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- š¤ Houston Suburbs Update: New Communities and Market Shifts to Watch
š¤ Houston Suburbs Update: New Communities and Market Shifts to Watch
A master-planned community aiming to stand out, the truth about Sunterra Lakes, and why Houston's market isnāt slipping like Dallas or Austin. š
Hey, Yaāll Future Houstonians! š
Welcome back to Hello From Houston, the newsletter that spills the tea on life in the Houston suburbsāno fluff, just the good stuff. š”āØ
In this issue:
š” Can This New Master-Planned Community Actually Stand Out in Houston?
š¤ Will Sunterra Lakes Fix the Mistakes of Its Sister Community?
š° Why Houstonās Housing Market Is Holding Steady While Others Slide
Plus SO MUCH moreā¦..letās see what is buzzing this week.
Danielle Kim, Publisher Hello From Houston
Suburb Snapshot š
Ready, Set, Go: Launch Another MPC
Keeping up with all the master-planned communities hitting Houston suburbs feels impossible most days. Indigo is the latest addition, promising to be ādifferent,ā though weāve heard that before.
Hereās the pitch: Indigo blends āurban sensibilityā with suburban living. Think joint driveways, car-free zones (called āmewsā), and a centrally located urban farm. The trails connect everything whether youāre heading to the lake or hanging out at The Filling Station (a retro-inspired general store).
Builders like Highland Homes, Empire, and David Weekley are creating what they call a ādiverse collection of homes,ā which fits the theme of community buzzwords like connection and well-being.
The idea of prioritizing walkability and land stewardship is refreshing, but will it feel truly different from the hundreds of other MPCs? Time will tell. For now, Indigo feels like a place trying to go beyond ājust houses.ā If they succeed, it might actually live up to the hype.

Sunterra in Katy Is Getting a SisterāBut Will It Avoid the Same Mistakes?
If youāve followed me for a while, you know I have a love-hate thing with Sunterra in Katy.
What I Love:
Affordable homes for first-time buyers.
The lagoon and family-friendly amenities.
Its location in Katy ISD, one of the top-rated districts.
What I Donāt Love:
Sunterra brought in too many builders offering basic, entry-level homes to stay competitive. With over 20 builders in one community, itās led to high turnover, a flood of rental properties, and a lack of unique character. Even strong builders like Perry Homes have pulled out.
Now, their sister community, Sunterra Lakes, is coming west of the Grand Parkway. The location is promising, but can they avoid the same pitfalls? Watch for better builder diversity, a strong homeowner-to-renter balance, and lasting amenities.
For my full take on Sunterraāthe good, the bad, and everything in betweenāwatch my YouTube video here.
What do you thinkāwill Sunterra Lakes be an upgrade or more of the same?

Market News and Updates šļø
These 3 Texas Housing Markets Are Struggling in 2025āANNND Houston Isnāt One of Them (Yet)
Dallas, San Antonio, and Austin are seeing their housing markets slide this year. High prices, oversupply, and rising interest rates are putting major pressure on these once-booming cities. Meanwhile, Houston remains steadyāfor now.
Hereās the catch: Houstonās affordability and strong job growth are keeping the market stable, but challenges like a shrinking construction workforce could shift the balance. Deportation policies and labor shortages may lead to rising prices and fewer housing options.
In Dallas, affordability issues have pushed buyers out. San Antonio has overbuilt, with demand failing to keep up. Austinās once-hot market has cooled, with homes sitting for months. Houstonās balance of supply and demand has helped it avoid these problems so far, but ripple effects from across the state could bring changes.
For now, Houston is proving resilient, but the next few months will be key. [Hereās the full article breaking down why these markets are strugglingāand why Houston isnāt in free fall just yet.]

Living Like a Local: Lesson #3
Mattress Mack
If you live in Houston, you know Mattress Mack. Heās not just a businessmanāheās a living legend. Jim āMattress Mackā McIngvale, the owner of Gallery Furniture, is beloved for his larger-than-life personality, his Astros fandom, and his huge heart.
Mackās bold bets on the Astros have made headlines for years (heāll refund customersā furniture purchases if they win the series) but what makes Houstonians adore him is how he shows up for the city when it matters most.
When disasters like Hurricane Harvey hit, Mack transformed his stores into shelters, offering food, beds, and a place to stay for families in need. Heās donated millions to local schools and charities, always putting the community first.
To Houstonians, Mattress Mack isnāt just a guy who āsaves you moneyā on furniture. Heās the spirit of Houstonāresilient, generous, and unforgettable. If youāre new here, now you know the legend of Mattress Mack.

The Winter Storm of ā25:
When I first moved here, everyone swore up and down, āIt doesnāt snow in Houston.ā Then came 2021ās infamous āonce-in-a-lifetimeā ice storm, leaving millions without power or water for a week or more. Fast forward to 2025, and here we are againāonly this time, Houston got a rare 2-6 inches of actual snow.
Thankfully, this storm wasnāt as brutal as 2021. Most people kept their power and water this time, which meant Houstonians could actually enjoy the snow instead of scrambling for survival. And while the city still shut down (because letās be real, weāre not built for this), the creativity shone through. No sleds? No problem. Sock gloves, boogie boards, and pool floaties became makeshift sleds as kids (and adults) hit the icy streets.
Snowball fights, backyard snowmen, and pets trying to figure out what this cold, white stuff wasāitās not every day Houston looks like a Christmas postcard. Sure, it was chaotic, but it was also a moment to pause, look around, and embrace something this city almost never gets: a snow day we could actually enjoy.
How did you spend it? Out in the snow or staying cozy inside with cocoa?

Avoid Costly Property Tax Mistakes When Moving to Houston š”
Recent errors by the Harris Central Appraisal District (HCAD) left some Houston homeowners with incorrect tax bills, missed exemptions, or no bills at all. If youāre buying in Houston suburbs, hereās how to avoid similar issues:
Verify Your Tax ID: Confirm your property has a unique tax ID before closing.
File Exemptions Quickly: Apply for homestead exemptions early to save thousands.
Watch Your Escrow: Review statements for unexpected changes.
For busy professionals, missing these steps can mean unexpected financial headachesāstay proactive to avoid future frustration.
Thinking About Moving? Letās Make It Simple

hey thatās me
Relocating to a new area can feel like a lotābut it doesnāt have to be. Whether you're searching for a community that fits your lifestyle, comparing school districts, or exploring the best neighborhoods for your next chapter, I can help.
From understanding the Houston suburbs to navigating the details of relocation, Iām here to guide you every step of the way. And hey, even if we donāt work together, Iād love to hear about your journeyāshare a photo of your new home! šø
š© Have questions? Reply to this email, and letās start the conversation.
Builder Buzz š
Will Deportations Bring Houstonās Construction Boom to a Halt?
Well, I told you two weeks ago this was coming, and now itās here. Houstonās construction industry is in panic mode, and if youāre planning to build, buy, or renovate, this could hit close to homeāpun intended!
Nearly 60% of Texasā construction workforce is undocumented. If mass deportations happen effectively, half the crews disappear. That means fewer homes built, longer delays, and increasing costs. Houstonās housing market is already stretched thin, and this could push it to the brink.
Builders are scrambling for solutions, but for now, the industryāand anyone relying on itāis stuck in limbo.
This isnāt just a builderās problem. Itās a ripple effect, and itās going to hit harder than people realize.
Where to Build: Balancing Affordability and Long-Term Value
I completely understand why so many buyers are drawn to Houstonās āhottestā selling communities. Affordability mattersāespecially in todayās market. For first-time buyers or families working within a tight budget, places like Brookshire, Conroe, and Magnolia offer a chance to own a home with modern amenities at a price that feels achievable. Thatās huge.
But hereās where I urge a little caution. Many of these rankings focus on sales volume, which often means developers are building homes as quickly as possible on cheaper land. The homes are affordable because thatās the priorityābut other things, like infrastructure, school districts, or even long-term resale value, sometimes take a backseat.
Iāve seen it play out. In some of these fast-growing areas, roads and utilities struggle to keep up, and buyers down the line notice the difference in quality. Itās hard to ignore that the communities with mid-to-upper-tier builders often cost more upfront because they deliver more: better schools, stronger infrastructure, and homes built with long-term stability in mind.
I get itāaffordability is a real need. But if youāre in a position to weigh your options, think about what āyou get what you pay forā could mean 5, 10, or 15 years from now. Sometimes, stretching a little further now can lead to a lifestyle and investment that feel truly worth it.
When choosing a community to buy a home, what matters most to you? |
Builder Bulletin šļø
Ready for the rundown on this monthās hottest builder deals? Hereās what caught my eyeāand could save you big:
š Perry Homes: $25K to use your way on select inventory homes. (Pick your perk: rate buydown, upgrades, or closing costs!)
š Highland Homes: Take $10K off your rate or closing costs when you grab one of their inventory homes.
⨠Drees Homes: Fixed rates as low as 4.49% (6.572% APR) on select homes when you finance with their in-house lender. Plus, a 2-1 buydown option!
š Ravanna Homes: A free whole-home generator and $10K in design credits or closing costs. (Your future self during a power outage will thank you.)
š½ļø Lennar Homes: FHA fixed rate at 3.99% (4.943% APR), $40K off the price, and an appliance package on move-in-ready homes. Talk about a triple threat.
šø David Weekley: 4.99% fixed rate for year one, 5.99% after thatāplus move-in-ready options now available.
š³ Brookfield Residential: Get $20K-$30K off select inventory homes. (More cash for your backyard oasis!)
š” Brightland Homes: $35K for design and structural upgrades, plus $10K toward closing costs.
š¦ Tri-Point Homes: $30K in flex credit to make your home truly yours.
Disclaimer: Incentives are offered by the builders directly and may vary by each community within Houston. They typically apply to inventory homes and require using the builderās lender and title company. Details are subject to change -confirm directly with the builder*
Thanks!
Thanks for reading Hello, from Houston today! If you enjoyed it, share it with someone who loves a good deal on a home as much as they love a perfectly timed Buc-eeās stop. šāØ
